Projects
As an experienced marketing professional, I have successfully executed projects that seamlessly merge creativity with strategic insight. Each initiative reflects my ability to thoroughly understand client needs and deliver impactful results through a combination of innovative design, meticulous planning, and data-driven marketing strategies.
Role: Marketing Lead, Art Director, Program Manager
This coffee table book was a key component of a marketing program designed to elevate and showcase the work of an accomplished artist. As an engaging promotional piece, it captured the artist’s creative journey, highlighting her vision and mastery across an impressive body of work.
More than just a celebration of her art, it continues to serve as an extensive portfolio and a strategic tool to expand her presence in the art world. Opening doors to elegant galleries, high-profile shows, and popular art events, as well as into the homes of many art enthusiasts and collectors.
Role: Creative Director, Marketing Manager & Program Manager
For Storytelling Arts, a NJ based non profit, I designed and produced marketing materials for various projects and programs, ensuring cohesive visual branding and impactful messaging.
Created original artwork and scalable marketing content for the promotion of Untold Stories of Storied People; a signature initiative of Storytelling Arts that engages dynamic storytellers and 'storykeepers' from across New Jersey.
Role: Creative Director & Marketing Manager
The Wearable Garden, founded by local artist Kathleen Lang, uses eco-printing on textiles, a sustainable dyeing technique that captures botanical prints directly from live and dried plants to create unique, hand-dyed silk scarves.
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This project encompasses a comprehensive marketing plan, including promotional materials for the website, print, and social media channels, to showcase the beauty and eco-conscious values of these handcrafted pieces.
Role: Artist
As an artist, I am drawn to faces, places, and people that captivate me with their uniqueness or the stories they hold. Whether it’s a striking feature, an evocative expression, a meaningful gesture, or a breathtaking moment in nature, these elements spark my imagination and inspire me to create.
Click here to see examples of my original art and some of its applications.
